The Fat Duck Group

Providing full-service support for Heston Blumenthal’s hospitality brand portfolio.

Branding | Digital Marketing | Email Marketing

Background

A culinary legend, famed for his innovative style, Heston Blumenthal is a world name in Michelin star dining and owner of the Fat Duck Group of restaurants.

Beyond have provided digital marketing expertise and resource to The Fat Duck Group for five years - a creative partnership that proudly continues to this day.

The Fat Duck typeface
Logo for The Hind's Head

Logo for The Hind's Head

Afternoon Tea at The Hinds Head

Afternoon Tea at The Hind's Head

NYE at The Hind's Head

NYE at The Hind's Head

The Royal Lounge at The Hind's Head

The Royal Lounge at The Hind's Head

The Vicars Room at The Hind's Head

The Vicars Room at The Hind's Head

Animated GIFS

Animated gifs are just one of many ways we drive awareness and engagement for the Fat Duck Group online. The gifs, a simple motion graphic, elegantly highlight aspects of the group’s offer, while upholding the integrity of the brand’s visual style.

The Hind's Head gif
The Hind's Head gif

The Hind's Head Book

Our long-term relationship with the Fat Duck Group, in particular Head of Partnership Development; Otto Romer, has seen us trusted with creative assets for the group’s most iconic brands.

The Hind's Head Book is just one example of how we mindfully manipulate layout, illustration and imagery, to elevate the design of everyday marketing materials for this global culinary powerhouse.

The Hind's Head book

The Hind's Head book - front cover

The Hind's Head book

The Hind's Head book - spreads

The Hind's Head book

The Hind's Head book - spreads

The Hind's Head book

The Hind's Head book - spreads

The Hind's Head book

The Hind's Head book - spreads

The Hind's Head book

The Hind's Head - back page

The Fat Duck Coffee

The Fact Duck Group also engaged us to design the creative identity for its in-house coffee brand, Bray Barista. The clean and calming design has been applied across the board, from the paper cups given to customers to the packaging of its coffee beans.

Bray Barista - Coffee by The Fat Fuck

“Beyond's creativity, attention to detail and ability to deliver projects while working on short deadlines has been fantastic. We have worked together in several different projects and have always been able to stand out thanks to their work.”

Otto E. Romer, The Fat Duck Group

Not all those that wander are lost, Where to next?

The Crown, Bray

The Crown

Driving awareness and boosting bookings at key times in the Crown’s seasonal events calendar.

Incognito Winchester

Incognito Winchester

Creating an identity befitting of this eccentric Winchester speakeasy.

Whatever we do
it’s
immersive creative innovative thoughtful accurate hot as f**k

Would you like to
discuss your project?

hello@theplacebeyond.com

+44 (0) 755 791 8547