The Fat Duck Group
Providing full-service support for Heston Blumenthal’s hospitality brand portfolio.
Branding | Digital Marketing | Email Marketing
Background
A culinary legend, famed for his innovative style, Heston Blumenthal is a world name in Michelin star dining and owner of the Fat Duck Group of restaurants.
Beyond have provided digital marketing expertise and resource to The Fat Duck Group for five years - a creative partnership that proudly continues to this day.
Logo for The Hind's Head
Afternoon Tea at The Hind's Head
NYE at The Hind's Head
The Royal Lounge at The Hind's Head
The Vicars Room at The Hind's Head
Animated GIFS
Animated gifs are just one of many ways we drive awareness and engagement for the Fat Duck Group online. The gifs, a simple motion graphic, elegantly highlight aspects of the group’s offer, while upholding the integrity of the brand’s visual style.
The Hind's Head Book
Our long-term relationship with the Fat Duck Group, in particular Head of Partnership Development; Otto Romer, has seen us trusted with creative assets for the group’s most iconic brands.
The Hind's Head Book is just one example of how we mindfully manipulate layout, illustration and imagery, to elevate the design of everyday marketing materials for this global culinary powerhouse.
The Hind's Head book - front cover
The Hind's Head book - spreads
The Hind's Head book - spreads
The Hind's Head book - spreads
The Hind's Head book - spreads
The Hind's Head - back page
The Fat Duck Coffee
The Fact Duck Group also engaged us to design the creative identity for its in-house coffee brand, Bray Barista. The clean and calming design has been applied across the board, from the paper cups given to customers to the packaging of its coffee beans.
“Beyond's creativity, attention to detail and ability to deliver projects while working on short deadlines has been fantastic. We have worked together in several different projects and have always been able to stand out thanks to their work.”
Otto E. Romer, The Fat Duck Group
The Crown, Bray
Driving awareness and boosting bookings at key times in the Crown’s seasonal events calendar.
Incognito Winchester
Creating an identity befitting of this eccentric Winchester speakeasy.