A Google Ads Agency Where Every Click Is Accountable.

Most paid search quietly wastes half its budget on clicks that were never going to convert. We run PPC the other way round. Tight, measured and accountable, so the money follows the people who are actually ready to buy.

Google Ads strategy, build and management from an in-house team
Every click tracked to a result, so you always know what your budget bought
Landing pages and ads built together, because traffic is part of the job

Start Your PPC Campaign

Clicks Are Easy to Buy. Conversions Aren’t.

Anyone can switch on Google Ads and watch the clicks roll in. The clicks aren’t the hard part. As a PPC agency, our job is making sure the ones you pay for are worth your money and that they land somewhere built to convert.

Our PPC management runs on tight match types, strict negative keyword lists and bid strategies set around what a customer is actually worth to you. As a Google Ads agency that also designs and builds, we don’t stop at the click. That is only the first part of the battle. The landing page on the other side is built to turn that visit into a customer, and that is where the magic really happens. Sending paid traffic to a weak page is how budgets get wasted.

It’s paid search with the waste engineered out. Fewer wasted clicks, lower cost per result, and numbers you can trust at the end of the month.

Why Partner With Us for PPC.

Plenty of agencies will run your ads. Getting traffic is not the issue. Getting it to convert? That’s where the real challenge lies. Here’s why brands who hate wasted spend and vanity metrics come to us.

The click and the page - We build the ad and the landing page together. Most PPC agencies hand you traffic and wash their hands of what happens next.
Waste hunted down - Negative keywords, tight targeting and constant refinement. Every pound saved on a low-value click is a pound spent on a strong one.
Priced on value, not vanity - We bid around what a customer is worth, rather than what makes the click count look impressive.
Honest about the cost - PPC isn’t cheap, and we won’t pretend otherwise. You’ll need budget for clicks and for ongoing optimisation.

Tired of paying for clicks that go nowhere? Let’s talk. Tell us your goal and your budget, and we'll tell you honestly if PPC's worth it.

Speak To Our Team

What Our PPC Management Covers.

Our Google Ads management covers four core areas, each built to squeeze more from every pound you spend. Need something more specialist, like shopping or remarketing? Ask us.

Google Ads Strategy

The plan before the spend. Which campaigns, which keywords and what a conversion is actually worth to you.

Campaign Build & Management

Account structure, ad copy and the daily PPC management that keeps cost per conversion falling.

Landing Page Design

Pages built to convert the traffic you’re paying for. Designed and developed in-house, alongside the ads.

Tracking & Reporting

Proper conversion tracking and clear reporting, so every click ties back to a result you can see.

How We Run Google Ads

We work out the goal, research the best keywords, suggest a budget and determine what a customer is worth before building anything.

Spend with no target is just a donation to Google.

Explore More of Our Marketing Work.

Social Media

Organic social that builds an audience worth following.

Explore Social Media

Paid Social

Paid campaigns on Meta and TikTok that reach the right people.

Explore Paid Social

SEO

Get found at the top of Google by the people already searching for you.

Explore SEO

Marketing

See the full breadth of our marketing work.

Explore Marketing

Start Your Google Ads Campaign.

Tell us your goal and your budget, and we’ll tell you honestly what PPC can do with them. Always in-house, senior-led, and you will have full access to the account if you ever want to take the reins. Let’s make every click count.

Google Ads & PPC FAQs.

What does a PPC agency do?

We plan, build and manage paid search campaigns, mainly on Google Ads. From keywords and ad copy to bidding, landing pages and tracking, it all works toward one thing. Turning paid clicks into customers, with as little wasted spend as possible.

What does PPC stand for?

Pay-per-click. You only pay when someone clicks your ad, which makes it fast and measurable, but only valuable when those clicks are the right ones.

How much does PPC cost?

Two parts to this one when working with The Place Beyond. Your ad budget, which goes to Google, and our management fee. We’ll recommend a budget that lets the campaign work without overspending, and price our management clearly against it.

Do you build the landing pages too?

Yes, and we’d insist on it. Sending paid traffic to a weak page wastes the budget. We design and build pages that convert, in-house, alongside the ads.

What’s the difference between PPC and SEO?

PPC buys you the top of search instantly, for as long as you pay. SEO earns it over time and keeps it. Most businesses benefit from both. PPC for immediate visibility, SEO for the long-term foundation.

Is PPC worth it for my business?

Sometimes the honest answer is no, and we’ll tell you. Where margins, competition and customer value stack up, PPC can be one of the fastest ways to grow. We’ll look at your numbers before recommending it.

Do you manage Google Ads and other platforms?

Google Ads is the core, including Search, Shopping and remarketing. We also run Microsoft Ads where it suits, and pair paid search with paid social when that’s the smarter mix.

See the Work. Spot the Difference.

All in-house, all the time.

Every project is managed, planned and carefully crafted by an in-house team of creatives and developers, giving you direct contact with the people at the helm. We collaborate with clients, to bring visions to life.

The Kirkmichael Arms

In the heart of Scotland - The playground of Robert The Bruce. A land of Lions, Legacy and Heritage. Of poets and Kings.

Illustration, web design and development, photography, SEO campaign. Storytelling and brand narrative.

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Moor Hall

The UK's newest Three Michelin Star restaurant, Chef Patron Mark Birchall's imagination made real: a vision of what food, providence and respect for nature should be, built from extraordinary effort, deep knowledge, and a refusal to accept the ordinary.

Web design and development. Illustration and animation. SEO campaign. Storytelling and brand narrative.

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Marwell Zoo

Hero illustration · Animation · Social campaign assets

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Chene Bleu

"From little acorns, mighty oaks grow" - The Chêne Bleu story, told their way

Web design and development. Animated brand film. Storytelling and brand narrative.

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BeU Swindon

BeU SWINDON — BUILDING TRUST AND CONNECTION AROUND YOUTH MENTAL HEALTH

Brand messaging and strategy, filmed hero video, photography, animated illustrations. Bespoke site design and development, SEO campaign, social media management

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Incognito Spirit Company

Launching drinks under the brand of a theatrical cocktail bar experience.

Creative direction, illustration, and packaging design.

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Fortunate Son

Legendary winemaker in California’s Napa Valley.

Illustration, web design and development – brought to life with animation and storytelling.

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Screencraft

Screencraft Display is a name well known to those in the know. Based in Hull, they are makers in the truest sense —
blending high-end industrial production with design thinking, to create point-of-sale experiences that elevate the everyday.

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